A strong social media presence isn’t an option for businesses; it has become crucial for brands who want to follow best practices in marketing. Currently, there are more than 3 billion social media users, and the number may increase in the coming years. In fact, today researchers no longer measure how many people are online,…
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Over the years, marketing has kept on evolving. The digital era has completely changed the approach towards marketing. Consumer buying behavior has changed over time with so many consumers flocking the internet to find information. Marketers and marketing agencies need to change their marketing strategies in order to reach out to the online audience. Poor…
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It’s a no-brainer that all businesses today need a strong web presence. Over 4.5 billion people use the internet globally, so if your brand isn’t online, you could be missing out on a huge opportunity for traffic. But did you know that the average website isn’t properly optimized to reap all the benefits from that…
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In the digital age, a good online reputation is essential to any brand’s survival. The reputation of your brand could be an asset, or a burden on any potential successes. Modern consumers are intelligent, and most will do online research before making a purchase. Ninety percent of consumers say that online reviews impact their decisions…
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We know you want to provide your customer with the best possible experience, but it is difficult with all the moving bits and pieces that are required for a successful social media campaign. With researching your customer’s client base and the most effective platform for your client, how do you know what kind of content…
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Here’s a Simple, But Effective, SEO Tip That Delivers Amazing Results from my Mentor Neil Patel (SEO Guru) A 5,000-word blog post is impressive. A backlink from Forbes is amazing. But you know what’s NOT going to win you praise on social media? Site speed. Which is too bad, because improving your site speed is one of the easiest ways to increase your rankings in Google. In fact, Amazon found that just a one-second increase in load time decreased their revenue by a corresponding 1%. That adds up! The good news is, it’s way easier to improve your load times than write a 5,000-word blog post. Here’s three techniques you can start implementing immediately: Include the trailing slash at the end of the URL. By doing so, you’re telling the server there are no file directories to search, and this page is the final destination. So, instead of neilpatel.com/ubersuggest, your URL should read neilpatel.com/ubersuggest/ Compress and optimize Images: as a general rule, you never want your images to be more than 1MB Use caching. When a site caches, the server saves copies of its pages, so it doesn’t have to start from scratch every time it loads the site. This is barely scratching the surface, but if you do these 3 things, your load times should drop and your search rankings should rise as a result. Source: Neil Patel If you’d like help implementing these techniques in your Website schedule a call with me for a Free SEO Audit and Game Plan ~Mark
